BTS strategy notes on how a 50k dl audio podcast is expanding to YouTube to drive more views, leads, and sales.
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[Unlisted] BTS before our first video episode goes live!
Published about 2 months ago • 4 min read
Here's a little behind-the-scenes of what’s been happening on our side of the podcast-to-Youtube transition this week. If everything goes as planned, next week will be the first time this podcast is released as both video and audio... at the same time. BUT Before we get to publishing, we had to make a few strategic decisions. Here’s where we started... We migrated the podcast host. The show used to be hosted on Ausha. Their PSO Panel was a big selling point for us back when the podcast...
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